Hiding One's Shape Has Become The Next Way To Look Good

One of the sure indications that our Western society is admist an implosion is when it’s women rather than work out to look good, go for an easy route and resurrect an age old method in looking good.

Shapewear is the trend of the season: the stale, often harmful girdle that grandmother lived with that sported menacing names like "Waist Eliminator" or "Tummy Terminator" has seem to make a come back as a fashion tool.

U.S women have bought over 50 million shaping briefs, bodysuits and petticoats this year. Japanese scramble the "Good Girdle Up" from her fingers, and in the French girls are panty tights from Yves Saint-Laurent a hit. These figures have made many companies  into huge successes overnight.

Playtex from Germany has been pleased about their "insane success" of registering their “Secret” Panties for a 40 percent increase in sales annually for the past two years.
 History seems to be repeating itself. That does not bode well in a world where look has become central to women’s self esteem. Society is essentially saying that is far better to mask one’s true self than doing the hard work it takes to improve. This is of course nothing against the shaper as I believe it is an amazing use of garments to change a look, yet society has to be careful about the emphasis on it's use.